Food & beverage · specialty coffee · 2025
Brewhaus roasted excellent coffee but sold mostly wholesale with inconsistent bag design and no direct online revenue or repeat-purchase model.
We designed a flexible bag system by roast and origin, built a Shopify store with a subscribe-and-save coffee club, and ran acquisition plus retention flows to grow recurring orders.
Scope shipped end to end — strategy, creative, build, and growth.
Coffee bag packaging system by roast and origin
Shopify store with subscribe-and-save club
Subscription management and gifting flows
Email and SMS retention campaigns
Measured outcomes that moved the business forward.
Built a recurring-revenue coffee club reaching 1,400+ active subscribers and 38% of revenue from subscriptions within six months.
active subscribers within six months
of revenue from recurring subscriptions
Faster wholesale artwork from a flexible label system
Higher repeat-purchase rate vs. one-off orders
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