CASE STUDY
LedgerLane CPA Local SEO Program

A multi-office local search program that turned map visibility into booked consultations.
Client
LedgerLane CPA
Industry
Professional Services · Ottawa
Timeline
6 Weeks
Project Type
Website & Local SEO
Budget
$7,900 CAD
The Challenge
LedgerLane CPA had strong advisory work across Ottawa clinics, but Google Business Profiles were inconsistent and location pages didn't convert map clicks into booked consultations.
Client Goals
Map visibility – Cleaner GBP operations across every office.
Location pages – Pages that turn map interest into booked calls.
Measurement – Clear tracking from search impression to consultation.
What’s Included in the Services?
Location-page design, GBP setup, citation cleanup, conversion tracking, and a quarterly local SEO playbook.
Outcomes & Impact
Maps
Stronger local pack
Bookings
More consultations
Clarity
Office-level tracking
Trust
Consistent firm look

TrueCraft built location pages, GBP operations, and measurement we can actually run every quarter — not a one-off SEO report.
Let’s Talk
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